Chatsworth, Calif. – Pipedream Products’ wholesale website, has been given an extreme makeover. The new site boasts much more than a mere facelift, with features added to streamline the user experience and expeditie online ordering processing.

“We didn’t just change the look of the site for the better, performs better, loads faster and is easier to navigate,” explains Nick Orlandino, CEO of Pipedream Products. “Customers can now place orders directly on our site where the system will automatically process, confirm and email details of the order once it has been entered.”

Additional features added to Pipedream’s new site include a 360-degree product view for select items, faster-loading product demonstration videos, and easier to find links to our social networks such as Facebook, Twitter, YouTube, Tumblr and the official company blog. The top menu bar now makes navigation simple with pull-down menus, restructured categories, and one-click access to some of the site’s most popular destinations. Product detail pages have also been improved with more detailed information customers are requesting.

“Our product detail page is better organized now, allowing customers to see what they want without having to scroll down to see everything,” Orlandino continues. “A color selector has also been added, displaying the products that are available in different colors, as well as country of origin, measurements, material information and more. There are just too many improvements to list. We encourage all to visit the new to have a look for themselves.”