Chatsworth, Calif. — Most people in the novelty business are familiar with Sunny Rodgers. With over ten years of experience in the industry (Hustler, Topco Sales,, and longstanding relationships with many well-known distributors, she couldn’t have been a more perfect fit for NS Novelties.

Managing Director of NS Novelties, Lavi Yedid, reached out to Sunny about an Account Executive position with the company a few months ago. “We wanted to find someone who was exactly right for the position. That person was Sunny Rodgers. We are an emerging company who is building its reputation around creating new and different products. With her experience in product development and sales she can really embrace our company’s objectives and in turn communicate them to retailers and distributors.”

Sunny was equally enthusiastic about accepting the offer. “The first time I saw the new NS Novelties’ collection, I realized there was no way I could turn down the opportunity. I was in awe of the products,” she says. “From the detailed packaging with actual product sizes and windows to the product lines available (Renegade, Crystal, etc.), NS Novelties has created a cohesive line that pays attention to what consumers and retailers are looking for and need. There is nothing more rewarding than working for a company you believe in.”

Over the next few months, Sunny will be making her rounds to distributors, retailers, and home party companies, introducing the new line of NS Novelties’ products to interested companies. She can be reached at 818-773-4999, via email at, or you may stop by the NS Novelties booth at the upcoming Burbank ANME show between July 14-16 and say, ‘hello.’